Yes, “The Golden Rule” Applies Here

So you’re an author who’s published a book (or two or ten)? Excellent. Congratulations! Now… how do you sell your book(s)? You do want readers, I know. We all do.

I don’t want this post to be a lengthy discussion of book marketing, which is a whole other monster that deserves more space and time than we have here. However… perhaps no group consists of more avid readers/book buyers than writers. For most of us, all of that reading is what drew us to writing in the first place.

I can’t even imagine how many books I’ve bought over the last 40+ years, but it is a BOAT LOAD! I have supported a great many writers, and I’m happy to do so, because they have provided me with endless hours of entertainment, or given me critical information, or helped me learn, or motivated and inspired me, or…. I read a lot of different subjects, fiction and non-fiction, so it’s a long list.

When it comes time to get your book out there, to generate reviews, to build visibility and rankings, don’t overlook other authors as possible resources to help you. Engage in a little, “You scratch my back and I’ll scratch yours.” HOWEVER….

Please be careful to safeguard your reputation and integrity. Don’t post false reviews. If you don’t like a book you read in one of these exchanges, be honest about it. You may choose not to post a review at all, but DO NOT post a positive review if that’s not really your opinion. Make sure all parties are in agreement on this point before you proceed.

Keep it honest, and it will benefit you in the long run. Shady shortcuts now might well derail your career in the future. Don’t go down that track. You owe it not only to yourself, but to your fans.

And so, as a matter of “putting my money where my mouth is,” I’ll agree to participate in such an exchange with you, IF you have a book out there that I might be interested in, and if I can get the eBook at Amazon for $6.99 or less. My own Kindle eBook for FORGIVE ME, ALEX is $4.99. Fair warning: I’m a really busy guy, so it might well take me a couple months to complete and post my review at Amazon. Also, if I have any kind of financial interest in your book, meaning I make money when your book sells, I will not be able to do this for you, as it’s a clear violation not only of retailer rules, but of general ethics.

Again… integrity and a strong reputation remain critical.

Anyway, I’d love to hear from you if you think we might be able to help each other.